We created a medical fitness tracking app for the English Institute of Sport that is used daily by professional and Olympic athletes.
Build Brilliant Health Tech With Rocketmakers
At Rocketmakers, we're driven by a powerful mission: Starting in 2020 and stretching into 2030, we aim to touch the lives of 50 million individuals through the software we create. To help organisations create innovative health tech solutions is one of the ways we can achieve this.
The COVID-19 pandemic illuminated the vulnerabilities of healthcare systems worldwide. It catalysed a more rapid adoption of digital health technology and wellness solutions.
These tools are not just about addressing shortcomings in global healthcare systems; they pave the way for better outcomes and overall well-being.
Join us as we delve into the realm of health tech and discover how we can collaborate to craft technologies that truly make a difference.
🩺 What is Health Tech?
Health tech, often referred to as digital health or health technology, encompasses the use of technology to improve health and social care services, processes, and outcomes. It bridges the intersection between healthcare and technology.
One of its aims is to enhance the efficiency of patient care, make medicines and treatments more personalised and precise, and help improve physical and mental wellness.
Health tech goes beyond traditional medical care to include digital fitness and well-being platforms. These platforms offer services for tracking physical activity, providing guided workouts, and offering mental health support like stress reduction and virtual therapy, to name a few.
The overall goal is to make healthcare more efficient and personalised while supporting broader health aspects, including mental well-being and fitness.
Emerging Trends in the Health Tech Industry
Here are some of the trends that are currently shaping the future of health tech:
🔸Electronic health records (EHR): Digital versions of patients' medical histories enable easy sharing and accessibility.
🔸Wearables and IoT device software: Devices and associated software such as smartwatches and fitness trackers that monitor health metrics in real-time, or specialised tools like glucose monitors for diabetics.
🔸Telemedicine platforms: Online services that enable patients to consult with healthcare professionals remotely.
🔸mHealth apps: Mobile applications that cater to various health needs, from medication reminders to mental health support.
🔸Artificial intelligence & machine learning: Algorithms that assist in diagnosis, personalised treatment recommendations, and predictive analytics.
🔸Virtual reality (VR) & augmented reality (AR): Used in therapy or for medical training and patient education.
🔸Blockchain: For secure patient data storage and exchange.
🔸Robotic process automation (RPA): Automates repetitive tasks in the healthcare domain – like administrative tasks or patient scheduling – which makes the job of healthcare teams much easier.
Sport and Nutrition
🔸Activity tracking: These apps track various health data, such as steps taken, distance travelled, calories burned, sleep quality, and heart rate.
🔸Workout guides: Provides exercise routines, video tutorials, challenges, and other features to help users stay motivated.
🔸Calorie counters: Assists in tracking calorie intake and expenditure.
🔸Meal planners: This technology can also help users improve their eating habits with meal plans, recipes, and other resources to help them reach their goals.
🔸Nutrient trackers: Monitors essential nutrients like protein, fat, and carbohydrate intake.
🔸Mindfulness and meditation: Focus on mindfulness exercises and guided meditation.
🔸Therapy and counselling: Offer virtual chat or video sessions with licensed therapists.
🔸Mood trackers: Help you record and analyse your mood over time.
🔸Peer Support: Platforms for sharing and seeking advice from a community of individuals with similar concerns.
🔸Sleep trackers: Monitor sleep cycles and quality.
🔸Corporate wellness: As organisations recognise the importance of employee well-being, many are turning to tech platforms that offer corporate wellness programs. These provide employees with health challenges, mindfulness exercises, or mental health resources.
The Benefits of Health Tech
Health tech revolutionises how we approach healthcare by offering solutions that enhance patient care, increase accessibility, and streamline operations. Let's explore the transformative benefits it brings to the table.
This sector offers a range of benefits that have the potential to improve healthcare in the following areas:
✔️Improved patient care: Health tech provides healthcare professionals with more accurate, up-to-date patient data, facilitating better decision-making and improving patient outcomes.
✔️Increased accessibility: Telemedicine and mHealth apps allow more patients in remote or underserved areas to access healthcare and wellness services.
✔️Cost-efficiency: Digital health solutions can reduce healthcare costs by streamlining operations, reducing hospital readmissions, and preventing expensive complications through early detection.
✔️Empowerment and engagement: Health tech tools empower patients to take a more active role in managing their overall health.
✔️Enhanced data collection: Electronic health records (EHRs) and other digital tools facilitate better data collection, storage, and sharing.
✔️Security: Blockchain technologies make patient data more secure, which reduces the risk of data breaches.
✔️Collaborative care: Health tech platforms facilitate better communication and collaboration between healthcare providers, ensuring a holistic approach to patient care.
✔️Education and training: Virtual reality (VR) and augmented reality (AR) provide medical professionals with immersive training experiences.
✔️Improved mental health support: Teletherapy platforms, AI-driven chatbots, and mental well-being apps make mental health support more accessible and stigma-free.
✔️Personalised wellness: With a diverse range of apps, from guided meditation to nutrition tracking, users can easily find tailored solutions address their unique wellness needs.
What Does the UK Health Tech Market Look Like?
In one word: booming! The health technology sector has seen accelerated levels of investment. In 2022 alone, investments in health tech soared up to $23 billion across the USA, EU, and UK.
The UK's growth in this sector has been particularly impressive – it shot up from £345 million in 2016 to a remarkable £3.8 billion in 2021 – this signifies a staggering growth of 800%!
The steep growth trajectory will continue, as projections suggest the medical technology market will surge to $660 billion by 2025. Investors recognised the potential and have been proactively positioning themselves. The UK is second only to the US in health tech funding and has been referred to as Europe's “Silicon Valley” for healthcare innovation.
In addition to medical technology, the digital health market is experiencing rapid growth. Revenue for this sector is projected to hit $4.07 billion in 2023 and is anticipated to grow annually by 9.07%, reaching $5.76 billion by 2027.
The fastest growth within this market is expected in the digital fitness and wellness industry, encompassing fitness, nutrition, and meditation apps and tools. This segment's revenue is forecasted to be $2.07 billion in 2023.
To put it simply, health tech is a good place to be!
We Are Experts in Health Tech Solutions:
Are you looking to develop a digital product in this market? Check out our case studies below to get an idea of what we can do:
Developing a pet wellbeing platform with multiple third-party integrations
For Careful we created an app to help doctors, nurses and allied health professionals share and protect critical patient information.
Top professional cycling team Ineos Grenadiers (formerly Team Sky) asked Rocketmakers to build a COVID symptom tracking app for their athletes at the height of the pandemic in just two weeks!
A lifestyle, health and wellbeing tracker app that allows users to discover what works for them and what doesn’t.
Helping connect new Mums to mental health support groups.
Beyond Health & Wellness Tech: Our Sustainable Ethos
As a B Corp-certified software development studio, we understand that true success means achieving harmony between people, the planet, and profits. While part of our expertise is crafting top-tier health and wellness technology solutions, our mission doesn't stop there.
As we mentioned above, our goal is to positively impact as many lives as possible, which is why we have set a goal to achieve exactly that: our target is to help better the lives of 50 million people over the next ten years through the software we build.
Beyond our software, here are a few ways that we have woven social impact into our business:
🚀 Ethical Project Selection Policy
We aim to focus on projects that improve people's lives, including health and wellbeing. Because of this, we choose to partner with companies that share our values. This means we avoid projects tied to gambling, tobacco, weapons, animal testing, mining, or fossil fuel extraction.
Why do we do this? Because we want everybody on our team to be proud of our work.
🚀 Community Outreach
We believe in giving back. Since we started in 2007, we’ve strived to support meaningful projects that align with our mission. We do outreach work at local schools and colleges, and over the last few years, we have hosted over 45 students to gain work experience.
One of our values is to build and share knowledge. To achieve this, we choose two charities each year and provide them with pro bono support. Some of the organisations we have helped in this way include Leukaemia Care, Bath Boules, Forest of Imagination, and the West of England Growth Map.
🚀 Impactful Work
Our team is deeply passionate about projects that serve a social or environmental purpose. Every month, we delve into our Client Impact Index to assess each of our project's alignment with sustainable development objectives. In 2022, a remarkable 66% of our projects actively contributed to social or environmental betterment. We're incredibly proud to have made such a significant impact!
👋 We’re Rocketmakers
Over our 16-year journey at Rocketmakers, we've collaborated with start-ups, scale-ups, and enterprise-level clients to create innovative solutions.
Whether you're starting from scratch or seeking to elevate an existing health and wellness tech project, our team is ready to make your vision a reality. Don't just adapt to the future – shape it with us.
Get in touch to see how we could help your health tech company skyrocket!